Note: The Export to XML feature is available in Xlogan Pro only.
The Conversions report allows you to see how well your website converts visitors into paying customers, subscribers, etc.
All you need to do is identify which file to use to measure your conversions, then just select it from the Files report and choose "Show Conversion Report". For example, if the aim of your website is to get visitors to download your software, you should generate a conversion report for your software download file. If the aim is to make sales, you should generate the report for your order confirmation page.
You can view conversion statistics by Referrer, Search Term or Entry Page.
Looking at the reports, you may find that your website converts better for some search terms than others. This can give you an idea of how to improve the sales copy, product descriptions etc. on your site so that you can convert more visitors into paying customers.
Using Xlogan Pro's "Compare" feature, you can easily compare one report with another. This will let you see the effect on your conversion rate of any changes you make to your website.